How to React to a Low Offer

Posted by Bruce Swedal on Thursday, January 26th, 2012 at 9:36am.

You have waited for what seems like eternity and now, out of the blue an offer comes in to purchase your home. The excitement builds and turns into relief, then you realize that the offer is much lower than your list price. What should you do?

Give every purchase offer for your home due consideration. Is it truely unacceptable? If so, your best response is to propose a counteroffer with price and terms that are acceptable. In this market many home buyers submit an offer to check the motivation level of the seller, expecting a counteroffer if it is unacceptable. Keeping a dialog going with a potential puchaser of your home and keeping them involved often times will result in a sale.

Check your Emotions at the Door

Even a low purchase offer still means that there is someone interested in purchasing your home. It deserves a response so stay calm and talk over the different options you have in responding with your Realtor. 

Prepare a Counter

A counteroffer signals the buyer that you are willing to negotiate. Some buyers have a fear of paying too much for a home and want to test a sellers limits. The best response to unacceptable offers is to counteroffer with a price and terms that you are willing to accept. This is true even in multiple offer situations because in competition a low offer could come back with the best offer in the end.

Be careful in how you counter an offer because you could counter yourself out of a deal by changing some things. It is common practice today for a seller to request closing cost assistance. Often times the purchaser needs this assistance in order to close and countering it out of the offer could kill a deal. Make sure your Realtor discusses what is truely important to buyer with their agent.

Talking Terms

Price is usually the first component of any agreement but it is not the only factor. Other negotiating points include closing dates, posession dates, inclusions. In some cases it may make sense to leave price and remove the refrigerator, change a closing date or possession date. By making one part of a transaction more appealing it can make the entire package more appealing.

Check Comparable Home Prices

Check with your Realtor for any new comparable homes either on the market or sold since you listed your home for sale. If those new market statistics indicate the prices have fallen you may need to lower your expectations to match the marketplace if you truly want to sell.

Check the Buyers Comparables

Many times a purchaser or their agent will submit comparable prices with an offer to convince a seller that the offer is fair. Give any comparables submitted with an offer due consideration. Are they similar and truly comapable? If they are, you may have to adjust your expectations. If those comparables are not valid you may want to include comparables with your counteroffer to the purchaser to validate your own price. If the buyer does not include comparables to try and justify the low purchase offer, your Realtor can ask the buyers agent to provide those comparables.

Talk it Out

In many cases having your Realtor discuss the offer with the buyers agent can help to identify what is truly important to both parties and make a counteroffer more likely to be acceptable.

 

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Bruce Swedal
Licensed Colorado Realtor
Contact Me
Denver Real Estate

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